← Lessons 17-Electronic Data Quiz 0 / 9 read 1. INTRODUCTION 2. THE VEHICLE 3. THE DRIVER 4. THE LOAD 5. THE BUSINESS 6. THE LAW 7. CONCLUSION 8. Quick Exam Numbers / Facts – Memorise These 9. Final Memory Checklist 5. THE BUSINESS Computers are central to the management and control of transport businesses, including small operators. Key business activities routinely supported by computers include marketing, invoicing/accounts, maintenance and staff management. Marketing: Customer information can be stored and analysed. Information can be used to tailor marketing activity and focus on identified market segments. Invoicing and accounts: Invoices and transactions can be raised using computers. Entries can be posted to the correct accounts and ledgers. Purchases can be logged and paid for electronically. Management can use the information to generate budgets and management accounts. Maintenance: Maintenance plans can be managed electronically. Work can be scheduled and workshop throughput measured. Staff monitoring and stock control can be computerised. Specialist integrated software packages are available for these tasks. Staff: Staff records and performance monitoring are computerised in many larger companies. Basic records can include salary, tax and National Insurance information. More advanced systems may incorporate driving behaviour, fuel efficiency, productivity and compliance information. Business continuity: As businesses become increasingly dependent on computer-held information, regular and reliable backups are essential. Backing up important records should form part of business continuity planning.